In this post I want to discuss the reading preferences of those people who buy Christian books at Christian retail stores by looking at the ECPA top ten bestseller list
The question I want to answer is . . . What does the ECPA top ten bestseller list tell us about those who bought books in Christian retail stores?
This ECPA list consists of 10 books representing several distinct categories, including marriage, fiction, Bible characters, parenting, general devotionals, women, men, and prophecy. Of the titles on the list, six are 2008 releases, two are from 2004, one is from 2007, and one is from 2006.
Two of the books deal with marriage, one title focuses on women's issues while another discusses men's issues. One book is a devotional, another deals with biblical characters, and one book looks at biblical prophecy and the end times.
After studying this list, the biggest takeaway for me is that readers bought these Christian books based on personal needs and interests. This certainly isn't the only way to interpret why these books made it onto the bestseller list, but it is what stood out to me.
What do you think? Do you see anything else that I am missing?